Take Slik.AI for instance - A YC backed leadgen tool that’s counts Google among its many happy customers.
What happens after that is when people google your company, it shows the Product Hunt “review” which is absolutely nonsense and not a reflection of your product quality. The problem? Anyone can review your product, even those who explicitly say they haven’t used it. PH recently rolled out a “reviews” feature, where anyone can leave a review on your product. In fact, Product Hunt can actually hurt your business. For B2B products, though, we haven’t found it particularly useful (across several product launches) for another other than validating an idea. Product Hunt can be a great way to generate buzz and early adopters for B2C tools. PH customers churned at a rate of nearly 50%. Churn rates are extremely high - our average customer churn is around 10%. They’ll sign up, play around, and you’ll never see them again (until 3 months later, when they come asking for a refund because they forgot they signed up). Not all of course, but PH tends to attract the “ooh, shiny” early adopter types. Product Hunt is a community where founders, product enthusiasts, and geeks go to check out the best new products and get attention for tech products that theyve built. Three weeks before he sold his website for a reported 20 million, Product Hunt founder Ryan Hoover told Business Insider he was taking the 'never say never' approach when it came to a sale. Then 3 weeks later, most of those customers were gone. Yeah, not really.ĭon’t get me wrong: we got a lot of traffic, several thousand hits, and ended the day with +$7,000 in MRR. The results were amazing: we got thousands of paying customers in an hour, launched an ICO, bought a yacht and sailed away to Aruba. This helps Product Hunt maintain high-quality user discourse and keep bots off of the site. That means no companies, logos or branding. When you set yourself up on Product Hunt you will need to make a personal account. When the big day came, we did it: we made it to the frontpage, peaking in the top 3. The first thing you'll need to do before you launch on Product Hunt is create your account. We were those founders - eager to make our mark in the SaaS world, we found a great hunter with a ton of followers to hunt us. Go through SaaS FB message boards and there’s damn near support groups for Product Hunt “failures”. Product Hunt “hunters” (i.e people with tons of followers and a wide reach) are barraged with dozens of pitches daily, from eager founders begging them to hunt them.
#Product hunt full#
Its community is full of makers, venture capitalists, and expertsits the rare place where you. You’ve heard the success stories of companies making it big on the backs of a successful PH launch - Airtable, Hunter.io, etc. Product Hunt is turning into a nicely-designed hybrid of Quora, Reddit, Digg, GoodReads, and more. Product Hunt isn’t necessary to grow a successful business – in fact, it might even hurt you.Īs a Startup Founder looking to launch your product to the masses, Product Hunt has long been seen as the holy grail: a central point where millions of your potential customers lay tittering, waiting for the next great product to adopt.
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